Craftsman Brand

Craftsman Brand. Craftsman is a line of tools, lawn and garden equipment, and work wear. Originally owned by Sears, the brand is now controlled by Stanley Black & Decker. Craftsman tools were first sold in 1927. They were not manufactured by Sears, but by various other companies under contract. The tools were sold in Sears, sister retailer Kmart, and several other retailers. In March 2017, Stanley Black & Decker acquired the Craftsman brand from Sears Holdings. Sears maintains the right to manufacture and sell tools using existing supply channels under the Craftsman name for 15 years after the deal closed. In April 2018, Lowe’s began selling Craftsman tools.

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